Trust is big business. It is difficult to open a newspaper or watch the news without some report on broken trust, or a discussion of the importance of trust. Lack of trust is like sand in the gears of business and society. This well-researched study explores why trust is important, the consequences of lack of trust, and how trust can be rebuilt. At its heart it assumes that trust is not just something which adds to life, but is at the centre of our identity as relational creatures.